Innovate. Build. Adapt. Keys to Digital Transformation



Sun, April 11th @ 12:04 AM

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Starts: April 11, 2021 12:04 am Ends: April 11, 2021 12:04 am

Technology is changing at an increasingly rapid rate and directly impacting users’ expectations of products and services.

Data is driving much of this change. Organizations need to leverage data to drive innovation and meet changing customer expectation by surfacing opportunities across existing processes, supply chain and distribution.

Similarly in government, access to critical data can be leveraged to better inform decision making and have a macro-level impact on citizens through improved service delivery. As the amount of data continues to grow, it provides unique insights and opportunities for governments to more efficiently and better serve their citizens.

Data can both help improve a company’s bottom line and shift the way people engage government in meaningful and endless ways.

However, the challenge with huge amounts of data and a constantly shifting technological landscape, is how to use it and where to start. We will hear from industry experts and government leaders on how they are using technology and data to drive digital transformation within their organizations.

1:30 – 2:00pm

zu’s Strategy Director, Albert Jame, will run through the basics of Design Thinking and an introduction to methodologies from the Google Design Sprint bag of tricks.

As the unofficial spokesperson on Saskatchewan digital since the early 2000s, Albert Jame has watched the online world evolve from static websites to the digital ecosystem of today. As the director of Strategy at zu, his fresh and dynamic attitude belies his seasoned perspective in matters of business, strategy and Design Thinking. Albert helps organizations navigate through digital transformation, from problem identification all the way through to solution and execution.

2:00 – 3:15pm

A panel of leaders discuss how they continue to adapt to the rapid changes in technology. We find out how they use data to gather key insights from their customers or clients to make more informed decisions on the directions of their organizations. Panellists will discuss their current thoughts on data and what they are expecting in the future.


Chelsea Rink – Director of Marketing – Mysask411

Ellen Glaze – Senior Economic Policy Analyst – Ministry of Economy

Ricardo del Cid – Manager, CRM & IT – Saskatchewan Roughriders

Come for the expertise, stay for the food & drinks!

Appies and drinks will be provided following the event. Stick around to network with zu experts and panellists!